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Flux a.d. has become Hamilton's uber group and quite possibly the Canadian rock scene's best kept secret. - New Music Canada (CBC) The atmospheric and longing transcendent songs are what they weave best. "Optic Nerve" and "Feels Like Rain" are worthy of being played alongside the likes of Radiohead. They are the missing link to what is palatable about indie music. - Exclaim! Magazine Canada has brought forth another musical marvel. Flux a.d. serves up a melodious sound soup that spilled out of the unsuspecting CD, flooring it's listener at first listen. - The Underground Music Exchange, Dallas, Texas Outside of work-related projects, Daniel Lanois doesn't get to see a lot of his hometown cronies these days, but what he does see he finds encouraging He points to such up-and-coming groups as Sianspheric and Flux a.d. as being acts to watch out for - The Spectator, Hamilton, Ontario Pop music doesn't have to be helium-filled to elevate audiences; it doesn't have to be plastic, all surface sheen, the factory-minted soundtrack to this season's must-have jeans. Want proof? Look to the catalogue of Flux a.d. Since the release of 1997's Lucky Seven EP, the Hamilton, Ontario based band has made a name for itself by trading in transcendent pop moments and carefully crafted songs that explode familiar atoms into fresh, bright patterns. Though it nods to nostalgic favourites ('60's mod rock, '70's art rock and arena pomp, '80's new wave), the music is undeniably forward-thinking and has won the attention of CanRock luminaries such as Daniel Lanois and Robbie Robertson. The commanding songcraft of core songwriters Bill Majoros and Julie MacDonald is disarming in its simplicity but deceptively rich. Crystalline harmonies and sky-high melodies cap supersaturated riffs and a seductively dark lyrical undertow. Crisp and compact, the songs' delicious hooks are underpinned with suppple, muscular rhythms and offset by bravura guitar lines. Flux a.d.'s self-produced sophomore full-length, transatlanticthoughts, makes good on the considerable promise of their debut long-player, 1999's Passive Aggressive, incorporating some of the electronic explorations of its follow-up, the Obsessive Compulsive EP, alongside lush string arrangement. Recorded at Toronto's Chemical Sound, with additional engineering by Graham Walsh, transatlanticthoughts was mastered by Joao Carvalho at Toronto's Umbrella Sound. Guests on the album include Sarah Harmer, Aaron Sakala, a.k.a. DJ Realistic (Warsawpack) and Roger Travassos (Remy Shand). Fans of either release will thrill to the album's lustrous electro-pop and exuberant riff rock, cut with expansive atmospherics and down-tempo numbers cast in midnight blue. Flux a.d.'s knack for ecstatic beacon-bright tracks has proven durable - witness the breathless rush of "Snapshot", "Record Spins" and "Letters from Japan" and the towering "Sea of Sound". At the same time, their ballads have never been more bittersweet - immerse yourself in the oceanic intensity of "Feels Like Rain" and "Afterglow" or the bruised, translucent "Tell All Your Secrets". Their name suggests fluidity for a reason: it's music to both satisfy your sweet tooth and salve your soul. Check out the artist's website: http://www.fluxad.com Track List: 1. Snapshot 2. Letters From Japan 3. Feels Like Rain 4. Record Spins 5. Afterglow 6. Optic Nerve 7. Sea of Sound 8. Fear of Heights 9. Tell All Your Secrets 10. Dead End Suggested CDs:Other Genres:
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